The Story of

Bella Toscana Holidays   

It was on August, 1996, that I met Tuscany for the first time. Accompanied by my youngest son, at that time a fresh high school graduate, artist and lover of all things Italian, our train arrived at Santa Maria Novella Station from the Swiss Alps. We gathered our belongings and headed for our villa in Reggello, a small village just 22 kilometers east and slightly south of Florence. It was there that I fell in love with the beauty, serenity and simplicity of Tuscany.

As soon as I returned from our holiday I began planning a return the following summer. I rented a small portion of a large villa and sent a letter to all of my friends inviting them to come join me in Tuscany the summer of 1997. I must have sounded very convincing because the entire 6 weeks were overbooked! We had the time of our lives and it was upon that return that I created Bella Toscana Holidays. That was 25 years ago.

Bella Toscana Holidays is a small business that designs and executes boutique holidays in Tuscany. Each trip is uniquely created to enhance the beauty, culture and playfulness of this most magnificent region in Italy. Some of the most valued art, the finest wine and the most beautiful landscape in the world resides there. Let’s not forget the highest quality of organic olive oil, too!

I invite you to join me for an unforgettable journey to remember.

A Journey

Through Time

For over 25 years we've been designing trips to Tuscany that capture the true spirit of one of the most rich (in culture) regions of Italy. Years before social media and cell phones, we were exploring every little village and winding road of Tuscany to ensure we organized the most special and authentic trips. After hosting hundreds of travelers over the past two decades, we know you wont find a better experience of Bella Toscana!

These pictures represent the true spirit of our trips. Above pictured is a photo of Italian farmers shot on one of our trips over 10 years ago, a group of happy travelers on one of our painting trips, and our founder, Victoria, serving guests fresh Italian grown strawberries (which are divine!)
An Authentic Experience

Our Trip Philosophy


Be soulfully touched by Tuscany’s illuminating sunsets, breathtaking countryside, and incessant magic of the most treasured region in Italy. 


Experience a depth of emotion that only resonated from ones soul. A travel transformation that offers you a journey you will always remember. 


Embrace centuries old art created by Italian masters, incomparable historical architecture and delicious original Tuscan cuisine.